Product Manager – Drives and Variable Frequency Drives (VFDs)
Cephas Consultancy Services Private Limited
India, Maharashtra, Pune
On-site · Full-time
Product Manager – Drives and Variable Frequency Drives (VFDs)
Location: Pune, Maharashtra, India
Travel: Up to 30%
Employment: Full-time
Lead the growth and evolution of the Drives portfolio in India for a global industrial automation and drive technology business. This role connects customers, sales teams, application engineers, and global product management to ensure the portfolio meets market needs and supports business growth.
Responsibilities
- Lead the Drives portfolio throughout its lifecycle; identify portfolio gaps, trends, and localization opportunities.
- Develop migration strategies from legacy platforms to next-generation drive technologies and recommend portfolio investments.
- Analyze markets across VFDs, AC drives, decentralized drive systems, energy-efficient automation, and industrial controls.
- Track competitors, gather customer insights, and develop business cases for growth and investment.
- Translate global product roadmaps into regional strategies, define positioning and value propositions, and support launches and market adoption.
- Enable sales teams with product knowledge, tools, and competitive insights.
- Collaborate with global product management, sales, marketing, application engineering, and service teams.
- Use market, revenue, and profitability data to guide portfolio decisions.
Requirements
- Bachelor’s degree in Electrical, Electronics, EnTC, Mechanical, Mechatronics, or a related engineering or automation discipline.
- 8–10 years of experience in product management, industrial automation, drives and motion control, application engineering, technical sales, or automation consulting. The listing also specifies 6–12 years of experience.
- Strong understanding of machine automation, motor control, drive systems, motion control, and energy-efficiency solutions.
- Experience with OEM machine builders and industrial automation customers; exposure to sales and application engineering is desirable.
- Skills in product lifecycle and portfolio management, market intelligence, positioning, go-to-market strategy, business case development, and revenue and profitability analysis.
- Strong stakeholder management, communication, presentation, and influencing skills.
Success Measures
Success includes timely product introductions, adoption and growth of new drive solutions, migration from legacy products, increased portfolio competitiveness and profitability, and improved customer satisfaction.