Digital Marketing Specialist

Indexai Finance

India, Delhi, New Delhi - Imperial Tower

On-site · Full-time

INR 18,000 – 20,000 / month

Key Responsibilities:

  • Plan and execute digital marketing campaigns across multiple channels.
  • Manage social media platforms and create engaging content.
  • Optimize website content using SEO best practices.
  • Run and monitor paid advertising campaigns (e.g., Google Ads, Meta Ads, LinkedIn Ads).
  • Analyze campaign performance using tools like Google Analytics and prepare reports.
  • Conduct keyword research and competitor analysis.
  • Manage email marketing campaigns and marketing automation.
  • Collaborate with designers, content writers, and sales teams to achieve marketing goals.
  • Stay updated with the latest digital marketing trends and technologies.

Required Skills:

  • Proficiency in SEO, SEM, PPC, social media marketing, and email marketing.
  • Experience with Google Analytics, Google Ads, Meta Ads Manager, and SEO tools.
  • Strong analytical and communication skills.
  • Content creation and copywriting abilities.
  • Basic understanding of HTML/CSS is a plus.