Showroom Sales Manager

This role is responsible for achieving sales, revenue, and profitability targets for the showroom. The Showroom Sales Manager will develop and execute business plans to drive sales growth, market penetration, and customer acquisition. Key responsibilities include managing the entire sales funnel, improving conversion rates, and monitoring commercial indicators.

Key Responsibilities:

• Achieve monthly, quarterly, and annual sales, revenue, and profitability targets.
• Develop and execute showroom business plans to drive sales growth, market penetration, and customer acquisition.
• Manage the complete sales funnel, from lead generation, showroom footfall, and test rides through booking, invoicing, and delivery.
• Improve lead conversion, test-ride conversion, booking conversion, and overall sales productivity.
• Monitor the sales pipeline, forecasts, revenue, margins, inventory, and other key commercial indicators; take corrective actions as needed.
• Lead, coach, and develop the showroom sales team, setting clear KPIs and maintaining a strong, performance-driven culture.
• Ensure an exceptional premium customer experience aligned with Royal Enfield brand values and retail standards.
• Build relationships with key customers, corporate clients, influencers, and riding communities to generate referrals and repeat business.
• Drive showroom-level business development, customer engagement events, product experiences, and local market activation in coordination with Marketing.
• Ensure optimum inventory availability, minimize ageing stock, and coordinate motorcycle allocation and delivery with relevant functions.
• Ensure disciplined CRM usage, sales reporting, commercial controls, showroom operations, and compliance with company and brand SOPs.
• Collaborate with Marketing, Finance, Supply Chain, Service, and HR to achieve overall business objectives.
• Provide management with regular business performance reports, market intelligence, sales forecasts, and strategic recommendations.